Executive Shakedown v1.1

Starbucks Appoints New Leadership Team To Implement Transformation - Update [SBUX]

1/11/2008 3:35:47 PM Starbucks Corp. (SBUX), a supplier of whole bean coffees worldwide, on Friday announced new leadership team who will be directly responsible for executing the company's transformation agenda.

The Seattle, Washington-based company said Terry Davenport, promoted to senior vice president, marketing, will lead a new Marketing and Brand Strategy function.

Harry Roberts, a former Starbucks executive, who is returning to the company as senior vice president and chief creative officer, will be responsible for the customer in-store experience, including creative expression, merchandise strategy.

Michelle Gass in her role as senior vice president, Global Strategy will work to implement all aspects of the transformation plan.

Chet Kuchinad,who has been promoted to executive vice president, Partner Resources, will undertake company's development and execution of its innovative human resources strategy. Chris Bruzzo has been appointed as vice president, chief technology officer, a newly created post. He will also serve as acting chief information officer. Bruzzo will leverage technology to create innovative ways for Starbucks to connect with our customers and build loyalty programs.